Boutique branding studio
We build brands that hold up at every size, on every surface.
Layout Mechanics is a six-person studio working on identity, visual systems, packaging and social design. Every mark is drawn on a grid and tested in production before it reaches your customers.
- 120+
- identities shipped since 2016
- 14 days
- median logo route to first review
- 9 of 10
- clients return for a second system
What we make
Six disciplines, one system
Logo & marks
Wordmarks, monograms and symbol systems drawn on a grid.
VI systems
Colour, type, layout and photography rules in one guideline.
Social design
Template architecture your team can run without us.
Packaging
Dielines to press check, with printer coordination.
Brand strategy
Positioning, audience and message before any pixels.
Brand stewardship
Retained oversight so the system stays intact.
A logo is not the brand. It is the smallest part of it that has to survive the most abuse.
Studio principle no. 4
Chapter 01
Identity that survives the resize
We draw marks on a grid, then stress-test them at 16 pixels, on a bottle cap, in one-colour foil and in a 4-metre window vinyl. If the mark falls apart anywhere, it goes back to the pencil stage.
- Logo suite and lockups
- Responsive mark variants
- Production-ready file kit
Chapter 02
Social systems, not one-off posts
We hand over a template architecture: grids, type ratios, crop rules and caption voice. Your in-house team ships a month of posts in an afternoon and nothing drifts off-brand.
- Post and story templates
- Motion and crop rules
- Voice and caption guardrails
Chapter 03
Packaging built for a real shelf
Dielines, substrate choices, ink limits and printer liaison included. We proof on the actual board, not on a screen, because a screen has never once been the point of sale.
- Structural dielines
- Print-ready artwork
- Press proofing support
Questions